Scenario: Cognitive Science

Breakthroughs in psychology and psychohistory arise from a synthesis of AI research and other disciplines leading to progress in cognitive science. As a result:
 * We now understand 'learning' at a far deeper level. Training towards acquire eidetic memory, with a minimum of smart drugs to assist, becomes a realistic goal for over 60% of the population.  Education changes from being a baby-sitting service to fulfilling its true function.
 * Psychologically motivated features are added to Mobile phones, providing stress/lie-detector analysis of the person you are talking to, allowing adjustments in the 'mood' of voice to be made.
 * Advertising becomes vastly more effective, so much so that the newer forms of hypnosis derived advertising technique are banned in many countries, including the US. Resistance (to modern multi-media persuasive technique) becomes the fourth 'R' alongside the three R's - "Reading, (w)Riting, (a)Rithmetic".